Aditi’s Money Story: I Was Always Conditioned To Save First

Aditi's money story

Aditi is one of my earliest female clients. And the reason I chose to write about her money story today, is because she inspires me.

A couple of months back, a common friend gave me her contact and we decided to meet at her place. She was newly married and I had almost barged into one of her lazy, cozy weekend. She greeted me well and waited till Karan, her husband, joined us. The agenda was to discuss their finances.

After having a brief discussion about their respective backgrounds, she quickly told me how she had been investing in equity mutual funds since she first started working. And how Karan had been risk averse, so to say. Now that they were married, she wanted to make sure that they have the right asset allocation and hence adequate equity exposure. She wanted an early financial independence for the couple. Meanwhile, I could sense Karan’s limited participation – may be because he was uneasy about equity, I thought.

A couple of weeks back, when I decided to venture into the domain of helping women understand and manage their own finances better, I reached out to Aditi to get her views on the subject. Remembering her as someone who took the lead in discussing family finances, she was one of the very few names that came to my mind.

A transcript of our recent conversation is given below:

Me: How do you feel about the fact that you take decisions around your finances / family finances?

Aditi: Ever since I was a child, my father used to encourage me and my sister to save whatever little earning we used to have. So we have always been conditioned to think of savings as an important aspect. The fact that I started investing since my first job has really helped me continue the practice. And today when I think about it, I realize it is a great feeling to be self – dependent. The ability to take care of my own needs gives me a lot of confidence.

Me: What made you go against the conventional practice of letting the man of the family decide?

Aditi: When we were young, a mass prevailing notion was that women are first the father’s responsibility and then the husband’s. I often questioned myself, why is that? In fact, when I was a kid, I heard someone asking my mom to have a third child, otherwise who would take care of them when they grow older (we are two sisters). It kind of impacted me deeply. I have always wanted my parents to think of me as an asset and not as a liability. I knew for sure that I wanted to change the norm that daughters cannot take care of them when they grow older.

Also, Karan and I both have our respective strengths. Knowing that managing finances is my strength, Karan has proactively taken a step back and is happy to let me handle the key financial decisions. So, for me it was not about going against the conventional practice.

Me: That is a very interesting thing to note Aditi. Because in a lot of families (including the ones where the wife is a home-maker), I notice that the men consider it to be their fundamental duty to take all financial decisions. If only, every couple could mutually agree on the mechanics that works best for them, the family finances could be managed jointly and more amicably.

Aditi: Absolutely. I think I have been lucky in this respect. But a lot of women are not.

Me: And now I understand why Karan wasn’t an active participant when we first met. So tell me, what comes to your mind when you think about “Financial Independence”?

Aditi: Financial Independence is extremely important to me. It is my confidence to live my life my way. I want to go to work because I love my job and not because I have to pay the bills. I want to stay married because I am in love and want to grow old with him and not because I have to as I cannot support myself financially. I want to achieve financial independence to have the freedom to do things I love to do, to live life the way I want to. And when I say “I”, I mean “us”.

Me: What has been your experience with me and CAGRfunds on a whole?

Aditi: I got to know about you and CAGRfunds through a common friend and I am always inspired by people who choose passion over 9-5 jobs. So when my friend told me that some of his friends had started this financial planning company, I was quite kicked about meeting you. Despite the fact that I had already met a few other investment firms before I met you.

The first meeting that we had at my place was something that made me very comfortable with you. It was casual yet relevant. There was a certain structure to the discussion we had, and logic to whatever you said. We resonated in lot of ways and it was that warmth to which I got sold which was missing in the other older firms.

What I like best about working with you is that you are extremely reachable. I know that I can talk to you if I want to. And more importantly, I trust you with the guidance that you give to me. Your intent when you talk to clients is not to sell. It is to educate them. You bring so much credibility on the table that the sale eventually just happens!

Me: Wow Aditi. Thanks for so many kind words. As you know, I am venturing into this domain where I want to help women step into main stream financial planning. What do you think about this initiative?

Aditi: I think it is a brilliant initiative. I don’t see a lot of women who are as lucky as I have been. And one of the major reason is that they are not comfortable about disclosing their level of unawareness. I mean, a lot of women would rather not speak than be judged as stupid for not knowing what equity means. So the good thing about this initiative is that as a woman, you will understand them better, not be judgmental, and help them see things from a different perspective.

Me: Thanks Aditi. That’s the intent. And I really hope that I am able to make a tangible difference to a lot of women.

Aditi: Of course you will. It has been great working with you so far and I am sure others will feel the same. All the best!

CAGR-For-Her: It is an initiative to help women to get better control over their finances. It is about making women aware of the importance of being fully involved in financial decision making. It is an attempt to drive one more woman towards her financial independence.

For embarking on your journey of financial independence, write to me directly on

How are the rich millennials planning for misery?

Last month I met a friend who was visiting Delhi for a mid – month break. Molly (name changed) was into sales of carbonated drinks and work brought her to Delhi on a Friday. So she stayed back and decided to spend some time off with her cousins and friends.

We went to this cosy little Italian place in GK 1 and promised each other to pen down 5 stars on Zomato for the heavy doses of heavenly pasta that we had. We quibbled a little on who should pay the bill and then we dropped both our cards on to the bill tray. Swipe. Up went an eye brow and five fine lines cuddled up into a frown on her forehead. I knew what was wrong. It was 20th of the month and her bank balance was into a low 4-digit number. No, credit card was not her solution. She was just unable to save what she wanted to save every month. And as result, she had been deferring her much coveted Euro trip for over a year now. Because she never had enough surplus to fund her desires, sorry – foreign vacation desires.

Molly was a quintessential corporate working girl. She was realistically ambitious, driven to deliver more than expected, eager to learn and extremely proactive. However, with over 3 years of work experience now, she was still far from financial independence.

That evening I went back and thought – why a good part of our generation (Read: Millennials) is so professionally accomplished yet financially poor. At this age, our parents were probably running a family of five. And we struggle to scrape through a month. A lot of this has a very deep connection to our habits and behaviours. Let me list down what comes to my mind.

We don’t want to grow up

No adulting


The spending priorities of our generation are extremely different from that of our parents. With the luxury to spend only on ourselves, we experience negligible levels of financial responsibility. And our inexperience at “adulting” reflects in how we manage our money.

We fail to delay gratification

Spend today, Save later


Our generation is more here and now. We want quick replies to emails and hate to wait for the next sale in H&M. We also always want the latest in town. Since we don’t have much responsibilities (Refer the first point), we have this innate urge to gratify ourselves immediately. We believe in living now than living long. Even if that means possessing three credit cards.

Likewise, we want to get rich quick

Everyone wants to double their money within a year. Everyone also wants to step out richer from a casino. Neither of this happens to everyone and every time. If we want to stay rich for a long period of time, we need to deploy our money carefully, rationally and patiently. There are no shortcuts to securing a good life for one’s own self.

We misunderstand saving for our future

Bank deposits cannot beat inflation

Credits: Matt from the Daily Telegraph

We get a misplaced sense of security when we put a certain amount of surplus in our banks. We also feel proud of ourselves since we took a stab at “Saving”. But sadly, the world has move past the era when savings were enough for livelihood. Our ever increasing standard of living coupled with rising costs is a double whammy. And savings can do nothing but give us a false sense of security and sufficiency. Investing is the new saving.

About the author:

Shruti is a financial planning enthusiast and spends substantial amount of her free time in helping out her friends and relatives sorting out their finances. Currently working with Mahindra & Mahindra, she is one of our esteemed guest writers. She is an MBA from MDI Gurgaon and a CFA (CFA Institute, USA). 

About CAGRfunds:

We are a bunch of financial experts who help people manage and grow their wealth. We focus on making our clients financially independent by educating them and guiding them throughout their financial journey. If you think you need help with your money, reach out to us on +91 97693 56440.

What we ought to learn from our mothers!

Mother's Day

The last time I went back home, I noticed something I had never noticed so far. My mother who happens to be a quintessential homemaker was scribbling something on what looked like a pocket diary.

I have always been a curious kid. So after she was done, I asked her to explain her earnest efforts. In a very matter of fact tone, she said, “mahine ka hisaab”.

Sounds familiar, doesn’t it? For all these years when we were growing up as kids, our mothers have done exceedingly well on managing the domestic spends. Sadly, we don’t have any report cards to showcase their innate ability to budget, spend and save – all at the same time.

In my personal experience, most of the households where the women is a homemaker, the concept of “petty cash” is common. These days where both partners are working, having a joint bank account is usual. Back then, the earning husband used to give a lump-sum monthly sum to his wife which he aptly termed as “ghar kharch”. But to the wife who in most cases had no other regular flow of income, that was her bit of monthly salary. And while she had the responsibility of ensuring that the home operations run comfortably, she also had this target number in mind which she wanted to save every month.

That saving would usually be a very small amount (for the husbands knew their maths well!). Also, almost all of it was always stored in cash (and hence was not growing in value) But that little number every month was adding up to her dream corpus. Every month, bit by bit, she got closer to fulfilling her dreams.

That evening as I saw my mother doing her monthly calculations, I walked back in time. In a flash, I re-visualized all of those moments when she victoriously saved more than she intended to. Or those occasions when she spent a small part of those savings to buy me a new dress. Not to mention the recurrent bargaining sessions with the kirana store bhaiya to save a little extra that month.

While we talk a lot about the sacrifices our mothers make for us, I think we completely miss to appreciate this excellent acumen that they inherently possess. And this acumen isn’t really about being a woman. A lot of women of my age are unable to control their urge to spend. They shop just a month before the sale is about to start because they dread the crowded malls during the sale days. They also shop when the sale starts because oh, who doesn’t shop during the sale? And wait, what about the new arrivals just after the sale got over? There you go, the pleasure of saving by not spending is just so middle class!

So this mother’s day, I don’t want to tell my mom how well she has brought me up. Or how I love her for all the sacrifices she has made. This mother’s day, I will try and learn a little more of the art to budget right, spend light and save bright!

A very happy mother’s day maa!

About the author:

Shruti is a financial planning enthusiast and spends substantial amount of her free time in helping out her friends and relatives sorting out their finances. Currently working with Mahindra & Mahindra, we are happy to on-board her as one of our guest writers. She is an MBA from MDI Gurgaon and a CFA (CFA Institute, USA). 

Track Your Mutual Fund Investments Real Time

Till some time ago, every family had a relationship manager who would periodically come and meet our parents and discuss his mutual fund investments with him. And that was the only time our parents could get to know how their funds were doing. This is similar to those times when the only way to send money to someone was to visit a bank branch and deposit some cash/cheque.

With the onslaught of technology, everyone is seeking more convenience in everything that they do. So we don’t want to visit bank branches anymore and neither do we want to depend on our advisor to tell us how our money is doing. At CAGRfunds, we realized this urge for independence and therefore provided our clients with the convenience of tracking their investments on their own personal CAGR dashboard.

Once you register and start investing through the CAGR platform, you are assigned your own login details with which you get access to your own dashboard. Not only can you invest in mutual funds online but also track how your funds are performing.

But you do get a bunch of statements on your email, right? So what is there to track? Well, three reasons why our dashboard helps:

Comprehensive Data:

Some reports give you the value of how much your money has grown while others show you the list of transactions you have made. We give you everything relevant at one place. We show you how much you have invested, the current invested value, the absolute return and the annual return.Not only that, we show you the individual funds that you are invested in and what is the return you are making both at the fund and portfolio level. We also show you how your investments are split between asset classes and if it is in sync with your decided asset-allocation.

Simple Enough For Anyone To Get It:

The fine print and numbers overload on the statements you get on email makes it all the more complicated. Either you sift through all the information yourself or stay uninformed. We obviously don’t want that and hence our dashboard and reports are quite simple. Our clients told this to us! Don’t believe? Read here.

Any Time Visibility:

Reports generally come to you at the end of the month or when you transact. But with us, the next time you are discussing investments with your friend, just log in, check your current portfolio value and returns and have a more informed discussion!

We, therefore, ensure that you stay in complete control of your portfolio. So the next time you call us, it is only to discuss your portfolio, not to get data – because your dashboard gives you all the data you need!

If you have been facing trouble tracking your investments and want to switch to a truly delightful investing experience, do not hesitate to call / Whatsapp us on +91 97693 56440. You can also comment on this post or email us on